The phrase denotes an institution specializing in Thai delicacies characterised by a excessive quantity of buyer site visitors. The implication is a well-liked eatery, probably indicating high quality meals and repair. For instance, a neighborhood restaurant that persistently has a waitlist throughout peak hours might be described utilizing comparable phrases.
A excessive degree of patronage sometimes interprets into constructive enterprise outcomes, equivalent to elevated income and model recognition. Within the context of the meals service business, such reputation would possibly stem from a mixture of things, together with genuine dishes, a pleasing environment, cheap pricing, and efficient advertising methods. Any such success might also foster a way of neighborhood across the institution.