The phrase identifies a particular movie show location located close to retail institutions in a coastal California metropolis. It pinpoints a Cinemark cinema in shut proximity to shops and different business companies inside Santa Cruz. The identifier serves as a reference level for people in search of leisure choices alongside purchasing alternatives.
Such areas supply comfort by permitting patrons to mix leisure actions with errands or retail experiences. Traditionally, integrating leisure venues with purchasing areas has been a technique to draw a wider demographic and lengthen the time customers spend at a selected location, thereby boosting general financial exercise. This strategy capitalizes on the synergy between totally different client wants.