Applebee’s provides a promotional beverage program that includes discounted alcoholic drinks for a restricted time every month. This limited-time supply sometimes entails a particular cocktail or blended drink offered at a lowered price, usually $5, at taking part places. The value level and drink choice are topic to vary and differ by market.
This technique enhances buyer visitors and boosts alcohol gross sales. By providing an interesting, budget-friendly choice, the restaurant chain attracts patrons who could not in any other case have visited throughout that interval. It additionally presents a chance to showcase new or seasonal drinks, producing curiosity and influencing buying selections. Beforehand, comparable promotions have confirmed profitable in driving income and making a buzz across the model.