Promotional private hygiene merchandise, sometimes antiperspirants or deodorants, are sometimes distributed to customers for gratis by means of postal companies. These complimentary objects enable people to expertise a product earlier than committing to a purchase order. A producer may provide a small model of their new scented deodorant for patrons to guage its effectiveness and perfume.
This type of advertising supplies a number of benefits. For the buyer, it represents a chance to check merchandise with out monetary threat. For the model, it may possibly result in elevated product consciousness, encourage trial, and finally drive gross sales by changing pattern recipients into common prospects. Traditionally, this methodology has been used to introduce new merchandise and acquire market share, particularly in aggressive client items industries.